Artdots Branded Halier Electro Engineering

Halier Electro Engineering

Branding

A startup that has been launched in 2018, they are a team of technical experts dealing with the High Tension Transformer Servicing, Air Conditioning, and Electrical Servicing. They are serving industry leaders and many other Government/Non-Government Organisations.

The Challenge

Comeup with a very minimal logo that reflects the brand goals. They had an idea about their logo and we want to create a mark that helps them to stand out as a brand among their competitors. 

The Outcome

We helped Halier to focus their brand and delivered Identity materials and other brand collaterals. This practice gave them a solid brand value and recognition amoung their competitors.

Scope of Project

Branding

Identity Design

 

Brand Collaterals

Developing

Strategy

Defining

Brand

Positioning

After the continuous conversations and meetings to craft the brand strategy, aim and process, clarity for the branding is achieved with many creepy and fun ideas exploding out of the creative heads helped us to focus the brand in a right direction.

Through a series of reckless creative sessions, we came up with ideas that are able to define the key pillars of the brand. This defined brand personality ie; how it should look, sound and act. At this point, we have a foundation to begin with.

Understanding more about the brand and whom they serve, helped us in defining the brand positioning statement. This set the tone for every aspect of the brand identity or marketing materials created.

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WHAT PEOPLE SAY

Artdots Studios completely transformed our brand identity and helped us to stand out. 

 

Gopakumar A K

Co-owner, Halier Electro Engineering

Other Works